I created a Survey Monkey to get some Quantitative research for my group. In the survey, I ask questions about the individual to learn more about my target audience. Such as fears, class, age range, gender and their psychographic. From doing this I was able to find our target audience and change our marketing/distribution of the films to suit this.
LINK HERE- https://www.surveymonkey.co.uk/r/KF2RB83
Additionally, I did some qualitative research to speak to my target audience face on, so that I could review my work and produce another draft.
Link Here- Qualitative Research- The Book